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Taylor Swift’s Eras Tour could rake in over $2 billion as its staggering nightly gross is revealed
Taylor Swift’s Eras Tour is set to make the pop superstar even richer, having already become the first tour to gross over $1 billion.
The 152-date concert series, in which Swift, 34, runs through hits from her 17-year career, is expected to surpass $2 billion by the end of its run in December, with the staggering per night receipts revealed by Variety on Wednesday.
‘One source close to the production said early in the Eras Tour era that her average gross each night is $14 million,’ reported the outlet. ‘Others believe that is a highly conservative estimate, with a possible total that on at least some nights edges closer to $17 million.’
This marks an increase from earlier Forbes reports, which estimated the figure to be between $10 and $13 million.
Notably, this figure excludes revenue from inflated resale tickets, which have often sold for several times their original price. Swift opted not to profit from the scalping of her own tickets, which averaged around $230 and reached a maximum of $499, excluding VIP packages that topped out at $899.
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